thanks
In an Interview with Broadcasting & Cable’s Melissa Grego, Turner Entertainment Networks President Steve Koonin spoke in absolutely glowing terms when it came to Men of a Certain Age:this is from Broadcasting & Cable by way of TVByTheNumbers
Men of a Certain Age just wrapped its first season this week. You’ve ordered a second. Did it perform as you hoped?
This show surpassed every expectation I had. Our criteria are critical success, for which we got a check-plus; adding value to sales clients and cable affiliates, that’s a check-plus; and potential in ratings, [another] check-plus. It couldn’t have performed better than it did
TNT’s critically acclaimed series Men of a Certain Age closed its first season out with 2.6 million viewers (Live + Same Day) Monday night, with outstanding growth across the board when compared to the previous week’s episode. The season finale audience is expected to grow substantially when final Live + 7 data is available in two weeks. Current blended data shows the series averaging 4 million viewers for its first season.thanks to Helene for the reminder, as I did not post this when I first saw it, which was apparently... today, though I could have sworn it was longer ago.
TNT’s new hit series Men of a Certain Age continues to perform extremely well, with the Monday, Dec. 28, episode delivering 3,123,000 viewers; 2,345,000 households; 1,186,000 adults 18-49; and 1,526,000 adults 25-54.
* The series also enjoyed a great performance this week. The Monday, Jan. 4, episode garnered 3,096,000 viewers; 2,365,000 households; 1,290,000 adults 18-49; and 1,693,000 adults 25-54. It ranked as ad-supported cable’s top entertainment program for the time period among viewers, households and adults 25-54.
* Men of a Certain Age has earned outstanding growth in DVR viewing, with the Dec. 7 premiere of the series growing its total audience by 36% in a comparison of Live + 7 to Live viewing.
* The Dec. 7 premiere, which holds position as ad-supported cable’s top new series launch of 2009 among households and adults 25-54, also boosted its delivery significantly in DVR viewing among those two categories. Households grew by 30%, and adults 25-54 grew by 43% when comparing Live + 7 to Live viewing. Meanwhile, the premiere episode also grew its delivery of adults 18-49 by 40% over Live viewing.
* For the first two episodes combined, Live + 7 vs. Live viewing of Men of a Certain Age delivered 34% growth among total viewers, 30% among households, 40% among adults 18-49 and 41% among adults 25-54.
Men of a Certain Age
- 4.425 million viewers
- 2.8/5 HH
- 1.3/4 A18-49
It's official, I'm not making anything at all out of Men Of a Certain Age's 19% post-premiere drop, considering that The Closer was down almost 12%. If that's not a series low for The Closer, I'm pretty sure its among the lowest episode since the early days of the show, and I'm pretty sure it's the lowest since we started this blog over 2 years ago.
Men again edged The Closer out in adults 18-49, just like last week.